Thinking about becoming a “mompreneur” by launching your own home-based business? If so, you are not alone. With it now being easier than ever before to sell both products and services online, you can offer your audience everything from custom hand-painted signs to hand-crafted coffee tables. In a matter of a few weeks, you can turn your passion into a full or part-time business.

Want to know how to best balance mom life with the duties of an emerging entrepreneur? Explore these pro tips from Awesome Website Guys.

Be creative with your business name and services/product offerings.

Stay away from all things generic when it comes to your company name and service/product offerings. Instead of naming your business “Molly’s Birthday Cakes,” get creative. Think of names, words, and symbols that mean something special to you. Having a brainstorming session will help you piece together the elements that are most meaningful to you and relevant to your business.

Additionally, make your services/products stand out. Rather than trying to emulate what has already been done, put your own unique twist into your offerings. Having one-of-a-kind features makes branding and marketing much easier and will help you stand out from others in your industry.

Fill out all of the forms you’ll need ASAP.

As a busy mom, your time is precious and in demand. Once you’ve settled the basic details of your business, the best time management strategy is to complete and submit all required forms as soon as possible — and at the same time.

Although your individual needs will vary depending on the type of business you are opening, as well as on city, county, and state regulations, there are a few basics that everyone should consider. One consideration is to form an LLC for your business structure. If you are brand new to business structures, most small business owners form either a sole proprietorship or an LLC. Though both have their merits, an LLC gives you much more flexibility. The biggest advantage of an LLC is the financial protection it gives you. For example, in the event of a lawsuit, your personal assets cannot be taken if you have an LLC. When starting a business in NC, this is definitely one step you shouldn’t skip.

Build an online presence that will convert to sales.

You likely won’t be selling your products at many local events due to the time constraints that all moms face. Weekends are often dominated by sports practices, birthday parties, and other gatherings. In order to get your products in front of your audience, you need to have a memorable online presence.

To achieve this, you’ll want to have an engaging, user-friendly website, as well as effective social posts on today’s top platforms. If you are really looking to stand out among your competition, search engine optimization (SEO) services will help your website soar to the top of the search engine rankings. Check out the Awesome Website Guys to see how they can help you build a solid web presence.

Create a daily work schedule that meets all of your needs.

Finally, be sure to create a daily work schedule that fits your needs and the needs of your family. Whether you are planning to run your business as a side hustle or as a full-time operation, striking a work life balance with your schedule is crucial. As you decide what days and hours will be allocated for work and dedicated to family life, also be sure to plan for the occasional hiccup. 

Balancing life as a mompreneur is no easy task — but it is definitely possible. Using these strategies will help get you to a place where you can begin tackling the duties needed to launch your home-based business.

Awesome Website Guys delivers the best in web hosting, web design services, SEO, and more. Start your project with the WordPress experts at AWG today.

Guest post by Leslie Campos at