You can’t just put your website on the net with the right keywords and all the right touches and expect your traffic and ranking to remain constant. The web is an ever changing landscape, so you have to keep track of your own web results. For example, what is happening with the competition and what are the best and highest ranked sites. Indeed, there are several useful tools to help you find out what exactly is happening with your website. Read on to learn more about the specific tools to help monitor your site.

  1. A tool you can use to test your own website links or other websites for broken links.
  2. This Digital Point tool allows you to check search engines for the number of backlinks to your URL or other web pages linking to your site.
  3. It sometimes becomes important to know where the servers of your hosting company are physically located. Indeed, some search engines like Google have the ability to filter search results based on their physical location called geotargeting. Geotargeting is the practice of delivering unique content or ads to consumers based on their locations. This could be used to determine why your site is showing up in only a certain country and to research the location of a competitor’s website.
  4. Use this geovisitor tool to track the location of your visitors or customers to your website.
  5. Check the web ranking of a website.
  6. If you have an AdSense account, you can analyze your website address or another website address to see what Google ads will be displayed when the customer selects certain website names or keywords.
  7. This link will take you to a cooperative advertising network, where you can join to display and share your ads with other website owners.
  8. You can add the search functionality on your website, which uses Google. This works only if your site is listed in the Google Index.
  9. Check out these free website counters, which you can use on your website to track your traffic and hits:

I hope you found this article helpful, which discussed some tools that make it easier to monitor and maintain your site. We all know how frustrating it can be to click on a link just to find out that it’s broken or not knowing how many visitors are checking out your website you’ve worked hard to optimize. Indeed, these resources provide some assistance with tracking your site’s rankings and information about your site visitors.