Did you know nearly 40 percent of the web uses WordPress? Businesses across the country use this open source platform because it offers full customization and scalability necessary to grow a successful business website. If you have a WordPress site, you know how much time, energy, and money it takes to maintain a site that is fast, secure, and optimized. Let’s take a look at the top reasons why your business needs a WordPress expert.

Save You Time

Just like running a physical business, a business website also requires continual work. As your business needs change, you may need to change your site’s design, content, and functionality. For example, if you just started allowing online booking on your site, this requires you to find a user-friendly booking plugin that works. Since not all plugins are compatible with your WordPress version or theme, you will have to test any new plugin to ensure it doesn’t cause site issues. Indeed, all of these little tasks take up valuable time that you could be spending building your business, connecting with your community, and gaining new customers. By hiring WordPress experts, you can pass off all of these tasks to a team of professionals that can save you time, energy, and frustration. After all, this extra time allows you to focus on running your business.

Website Maintenance

While it would be ideal to finish building a website and not have to worry about it, the reality is that a website requires ongoing maintenance. You will need to regularly update your site’s plugins, themes, and WordPress version, which is essential for keeping your site running smoothly and preventing security vulnerabilities. If your site crashes or has errors due to an incompatible plugin, this must be addressed and solved in a timely manner. Depending on the complexity and type of issue, this can take hours, days, or weeks. Indeed, this is time that you do not have as a business owner. 

WordPress professionals can identify and solve site issues quickly and efficiently. This is important for your site, especially if your site is used to sell products and services or attract new client leads. Additionally, these web experts can improve your site to help prevent site issues from happening in the future. 

Professional Website Design

When visitors view your site for the first time, this first impression will help them decide if they want to stay longer and explore your site. If your site looks outdated or unprofessional, this can harm your site’s reputation and increase your site’s bounce rate (when a user visits a site and quickly leaves without doing anything). Popular web platforms, such as Squarespace and Wix are great options for simple websites, but fail to deliver the full customization and personalized site design options available on WordPress.org.

In today’s digital savvy world, it’s crucial to have a unique, modern site that doesn’t look like other websites. This is why many businesses hire WordPress experts to build a custom designed WordPress website with the features needed for their business. Indeed, these website professionals will build you a beautiful, responsive website that helps you establish your brand, attract new customers, and grow your business.

Site Scalability

As your business grows, you will want to add new features, design elements, and content to your site. When more people are visiting your site, it will also be important to use a quality managed WordPress hosting provider that can handle the increase in site traffic and web assets. The last thing you want is to have a slow site that turns away new customers because the site is not optimized. Indeed, WordPress professionals have the skills, experience, and resources to ensure your site is fast, secure, and optimized as your monthly site traffic increases and your site needs grow. Instead of trying to find the best applications to scale your site, you can hire WordPress experts to take your business site to the next level of awesome.

As you can see, there are several reasons why businesses can benefit from hiring a team of professionals. If you are looking for dedicated WordPress experts, contact Awesome Website Guys today. Our team has decades of WordPress experience and will help keep your site running smoothly, address and fix site issues, regularly update plugins, themes, and WP core, improve your site’s security, and assist with scaling your site.