At Awesome Website Guys, we offer website design in Raleigh as well as Delray Beach web design. And we offer affordable website design anywhere in the country with our ability to work with our clients remotely. What we see from medical practices is that those without a website, blogs, and other elements of a strong web presence don’t perform as well as those with all these aspects.
So why is this so? Let’s discuss it!
The Web Is the First Place People Look
According to the Centers for Disease Control and Prevention, 61 percent of people have looked up medical information online. And this isn’t counting the number of people who use the Internet as their personal phone book to find listings for doctors. They, then, use the web to research these practitioners by looking for information about them, such as their background and reviews about their practice.
Ultimately, based on these statistics, you can say it’s a safe bet that at least some current and potential practitioners are looking up information or a doctor online. You can position yourself as a reputable doctor in your specialty by having a blog that provides people with accurate medical information. They’ll then look at you as an expert in the field, which can set up a solid foundation for them to choose you as their practitioner.
On the other hand, for people who are looking for a doctor, you can make your practice known. You can then lure these people in and show them exactly why you stand out in your area of expertise and location. At our marketing agency, we see how important this is firsthand and can help you position yourself to rank on the search engine results, potentially even helping you reach the top spot — where you want to be.
Let Your Community Get to Know You
When people search for a doctor, they aren’t just looking for a practitioner in the area who specializes in a particular scope of practice. They’re looking for someone they can rely on and trust. By having a website, you can build that trust even before the patient walks through the door.
For one, your blog will fulfill a need in which prospective patients are searching for — reliable information and someone they can trust.
You can then take it one step further. Once they’re on your site, whether they were searching for a practitioner or information, you can position yourself as an expert through your biography. What can really seal the deal is you have values that align with what they’re looking for, such as a practitioner who puts patients first or places emphasis on creating customized treatment plans and giving them the time they need. Fortunately, we can create content for you that showcases exactly what makes you unique in terms of your values.
We even can help the community meet you and get a glimpse at who you are through videos.
Position Yourself as a Professional
Your website becomes the first impression a patient gets of you. You could be the most skilled practitioner in your field, but they won’t ever get to know that if you don’t have a website that highlights this.
Not only do you need to have a website, but you also need one that looks professional. This is when hiring a company for website design in Raleigh, Delray Beach web design, or a marketing company, in general, comes into play. While you could put together a site yourself, it might not position you as a professional, but website design experts can do just that.
Awesome Website Guys has a number of services, including blogging and affordable website design to put you in the best light. We can let patients know what you represent through the content and design. We know what sells and what doesn’t.
Contact us today for a consultation for your medical practice by calling 910-335-4348. If you rather contact us via email, we have a convenient online contact form.